How popular is your SharePoint site?
As a site owner in SharePoint, you can view information about how users are interacting with your site. This includes how may people have visited your site and what particular content is popular.
This is a fantastic tool for when you’re launching your intranet or when refreshing content as it allows you to measure your success with real time statistics.
To view the usage for your site, hit the settings icon and then click “Site Usage”.
What information is on the Site Usage page?
Unique Viewers
Regardless of how many times they’ve visited, the unique viewers stats show us the total number of individual visitors.
You can review this for the last 7 days, 30 days or 90 days. It will also show you how the unique viewers compares to previous weeks or months.
Site Visits
This will show the total number of visits to your hub or site, including pages, documents or news that has been accessed.
The algorithm used to calculate Site visits is designed to filter out repetitive visits from the same user on the same item (page, document, or news). E.g. when a user repeatedly refreshes a page, document, or news post.
Average time spent per user
What use is lots of visitors if they’re only spending a couple of seconds on your page! This graph shows you how long users are actually spending on your site, engaging with your content, not counting the time the page is minimized or when the user has the page open but is inactive.
Popular Content
This shows what the most popular content is on your site – whether it’s a policy document or a particular news article.
Popular times
This shows you the days and times when users are visiting your site. Darker shades on the chart show that there are more views during those periods. This can help you determine the best times to post news or big announcements!
Popular devices
This gives you an insight into what devices your users are using to access your site (Desktop / Mobile / Tablet etc.)
Export to Excel
You can also export all this data into an Excel spreadsheet for further analysis and to generate your own reports! Hit the Export icon in the right hand corner to start the export.
